Content Development
It has never been more important for an organization to have a distinct voice, one that stands out and makes an impression on its stakeholders. Possessing a clear and compelling message, as well as a smart process to deliver this content, helps distinguish a company from its competitors. Shaw PR offers its clients a multitude of ways to amplify their voice:
- Speeches and talking points
- Feature articles
- Reports (e.g., annual reports, summary reports, etc)
- Fact sheets and information handouts
- Promotional copy (e.g., brochures, etc)
- Newsletters
- Op-ed pieces
- Web copy and blog entries
- White papers
- Professional bios and staff profiles
- Company profiles
- Digital, print, and video content
